The Playground de la Villette: the ultimate sports experience of the Olympic Games! This incredible activation held live concerts, DJ sets, artistic performances, immersive installations, sports fields, motor skills courses, areas dedicated to board sports, and digital sports simulators. The Playground kept its promise to offer Parisians a free sporting experience for the duration of the games.
With a surface area of 180m², the SPACECUBE build system was used to create two large spaces: the showroom with a DJ platform and a motion studio; as well as a hospitality area to welcome VIPs. SPACECUBE’s pre-engineered system and modular nature allowed the client to quickly install the structure overnight, due to limited access to the site.
The result was an eye-catching structure with a dynamic design, perfectly reflecting the brand’s identity. Thank you to our French partners FUGU for their brilliant work on this innovative project!